Wednesday, 27 May 2009

Regions set up task force to drive tourism strategy

From The Citizen, Dar es Salaam
By Patty Magubira in Mwanza

Three regions have formed a task force to promote tourism in northern Tanzania during the forthcoming Karibu Travel and Tourism Fair (KTTF) in Arusha.

The global tourism fete that attracts over 200 exhibitors from all over the world will this year run from June 5 to 7 at the Kisongo Prison grounds on the outskirts of Arusha town.

Tourism stakeholders in the Lake Zone will be among the exhibitors during the fair, ranked the second most important African travel and tourism fair after the Indaba in South Africa.

"We want to use the exhibition to promote tourism in the Lake Zone region, which has for a long time now been under utilised,"said Ms Mary Kalikawe, a member of the regional task force.

Despite its proximity to the Serengeti National Park, most visitors prefer travelling from Arusha to watch game in the park to visiting from Mwanza in the Lake Zone region.

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