Wednesday, 6 August 2008

Fresh call for diversification of tourism products

From IPP Media, Dar es Salaam
By Felix Andrew

Tanzania has been reminded to consider strategies that will promote other kinds of tourism instead of concentrating on marketing national parks only.

This was said in Dar es Salaam last week at a press conference called on by Malcom Ryen, the chief ecologist of Coastal Travel Ltd (CTL).

In his view, government and other stakeholders should partner and encourage tourists to spend more time in the country, moving away from present "rush from one park to the other".

"Tanzania has perfect climate, very nice people and good food, why could we not promote lifestyle tourism?" he wondered.

Given the country`s more than 900 km of coastline, it would be possible as for instance to encourage tourists to buy beach houses and come to spend their winter time here, bringing investment and cash. This can also be done upcountry in places such as Iringa, Mwanza, Bukoba, which are also harbouring great tourism potential.

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